Keating to
Expand Canadian Market Coverage for Sophos
Leading Developer of Corporate Anti-virus
Protection
Signs Keating Technologies As Strategic Sales Partner
for Expansion in the Canadian Market
TORONTO, ON April 22, 2003
Sophos, a world leader in anti-virus solutions for businesses and Keating
Technologies, announced today the new expansion strategy for growth of Sophoss
Canadian market through a sales partnership agreement.
Outsourcing our Canadian strategy to
Keating Technologies gives us the cost efficiencies, speed to market and depth of
resources needed to expand our presence in this important market, states Mark
Hatton, vice president of sales for Sophos, Inc. By leveraging Keating's
expertise in these areas, we will get immediate results and better serve our Canadian
customers and partners.
Sophos is a world leader in anti-virus
protection, focused on defending businesses of all sizes from virus attacks. Their vision,
commitment to research and development, and rigorous attention to quality have taken them
from strength to strength.
Sophos develops best-of-breed products for
the desktop and server, for the internet gateway and they offer an open API for third
party developers. Sophos also offers a suite of management tools, which enable
the secure, automatic download and distribution of the software and the latest virus
identity files.
As part of the anti-virus solutions it
develops, Sophos has begun to include threat reduction technology with some of its
products. This allows customers to block unwanted file types, files with double
extensions and emails with specific subject lines for added security.
With the numerous virus threats to
our global PC infrastructure, we look forward to minimizing this risk to Canadian
businesses through our partnership with Sophos, Inc., an award winning company with over
20 million users worldwide said Larry J. Keating, president and chief executive
officer, Keating Technologies. In a rapidly evolving market, Sophos, through
early-stage development around PC network features, has proven that its unique approach to
multi-user support and transparent updates is a winning strategy for the corporate
market.
Keating is responsible for the development
of Canadian business and will be supporting the Canadian channel through national sales
and marketing efforts for the entire Sophos anti-virus product line. Keating will
create demand at the corporate end-user level and build a focused Canadian channel through
the recruitment and development of targeted, vertically aligned value added resellers and
system integrators that specialize in the security arena.
About Sophos
Sophos is the only anti-virus solutions
provider focused solely on businesses. The products are sold and supported through a
global network of subsidiaries and partners in more than 150 countries. Sophos solutions
are specifically designed to protect businesses and organizations of all sizes against
viruses and are widely deployed by corporations, financial institutions, government
agencies and academic institutions.
For additional information, go to www.sophos.com.
About Keating Technologies Inc.
Keating Technologies, headquartered in
Markham (north-east Toronto), Ontario, is a 2000, 2001 and 2002 winner of Canadas 50
Best Managed Companies Program. As Canadas leading branch outsourcing service
to the high technology industry, the Company has been responsible for bringing more than
$1 billion in technology products and services to Canadian enterprise businesses and
consumers. Keating provides Total Market Management® services including sales,
marketing, merchandising and customer support through its offices in Vancouver, London,
Markham, Montreal, and Ottawa. Since its inception in 1987, Keating has represented
and continues to represent leading edge technology organizations requiring
high-performance, cost-effective market capture within the Canadian marketplace.
For additional information, go to www.keating.com.
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