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Aluratek Partners with Keating Technologies to expand its sales and marketing reach in Canada TORONTO – April 6, 2009 – Aluratek, Inc., a leading creator of sophisticated yet user-friendly computer peripherals, Internet radio products and consumer electronic devices, today announced that it has chosen Keating Technologies to represent its product line in Canada. "As a leading branch outsourcing company that provides a proven integrated sales and marketing approach, Keating’s strong track record and reputation make it a perfect fit for Aluratek," said John Wolikow, Vice-President of Sales and Marketing for Aluratek, Inc. “We are excited about this new collaboration and working with a company of this caliber, and expect great things in the future." "Keating is delighted to be representing Aluratek in Canada," said Larry J. Keating, president and CEO of Keating Technologies. "Aluratek has brought a fresh perspective and greater emphasis on design and functionality to the peripherals space that really does deliver on their goal of “Simple Elegance” in computer peripherals.” According to Alex Nobile, Vice-President of Sales and General Manager for Keating Technologies, the alliance with Keating allows for dynamic growth opportunities within the Canadian market. “I’m confident that with our many years of industry experience, business acumen and knowledge of the retail landscape, we can raise and leverage Aluratek’s brand awareness in Canada,” he said. “As an example, Aluratek’s Internet radio product offering is an innovative and convenient way for Canadians to find radio entertainment from across the world with no monthly fees.” Aluratek’s products are distributed in Canada through Ingram Micro, Synnex and D&H. For more information about Aluratek’s innovative products for digitally enhancing consumers’ lifestyles, please visit www.aluratek.com.
About Keating Technologies
Keating Technologies, headquartered in Markham (northeast Toronto), Ontario, is a three-time winner of Canada’s 50 Best Managed Companies Program. As Canada’s leading branch outsourcing service to the high technology industry, the company has been responsible for bringing more than $1 billion in technology products and services to Canadian businesses and consumers. Keating provides Total Market Management® services, including sales, marketing and customer support through its offices in Vancouver and Markham. For more information, visit Keating’s web site at www.keating.com.
About Aluratek
Aluratek was formed by a group of industry veterans who believed that computer peripherals and consumer electronic devices could be both sophisticated in their function and user-friendly in their usage. The goal of Aluratek is to embody “Simple Elegance” in every product it designs, manufactures and sells. The product focus of Aluratek is to bring simple yet elegant connectivity solutions to the consumers to enhance their consumer electronics, communications and computing experience. Each product is carefully designed with the consumer in mind. Each product is solution-driven to address the need of the consumers and deliberately planned to provide the ultimate user experience. Current Aluratek product offerings include the following: Digital Photo Frames, External Storage, High Definition Multimedia Interface (HDMI), Video / Multimedia products, Internet Radios and Universal-Serial-Bus (USB). For more information, please visit www.aluratek.com.
-30- Keating name and Keating Technologies is a registered trademark of Keating Technologies Inc.
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