APOLLO Poised to Capture Sub-$100 Colour Inkjet-printer Market with Newly Expanded Product Line
San Diego and Markham, ON – APOLLO Consumer Products and Keating Technologies Inc., Canada’s leading branch outsourcing service, today announced an agreement to develop APOLLO’s Canadian market. Under the terms of the agreement, Keating will provide national sales, marketing and customer-support services for APOLLO’s line of consumer printer products in Canada.
“APOLLO is now in a position to provide Canadian consumers with a low-cost, high-quality choice in inkjet printers through our arrangement with Keating,” said Ed McCarthy, APOLLO’s sales director for North America and Latin America. “APOLLO has continually expanded its distribution worldwide with partners in the United States, Europe and several countries within Asia Pacific in our first year of operation. We expect that success to grow even more as we continue to add quality partners such as Keating in new regions.”
APOLLO offers quality printers that are colourful, modern, fun and designed to meet APOLLO’s mission: “Great Value. In Style.” APOLLO’s current printer product lines include the following:
APOLLO P-1200 printer series – a stylish, compact, single-print-cartridge colour
inkjet printer series
APOLLO P-1220 Barbie® printer – a customized single-print-cartridge printer with
decorative decals and Barbie Magic Hair Styler software
APOLLO P-2200 series – a stylish, two-print-cartridge printer with PrintMaster
Publishing Suite 4.0 software from Mattel Interactive and HP Instant Delivery
Internet printing software
APOLLO printers are powered by HP’s proven inkjet technology and use HP colour print cartridges. They are currently available through Ingram Micro Canada.
“The inkjet-printer market in Canada represents a tremendous opportunity for APOLLO,” said Larry Keating, president and chief executive officer, Keating Technologies. “Our strategy is to grow APOLLO’s retail market, and to pursue OEM bundle opportunities while providing our full complement of award-winning customer-care services.”
Customer Support Program
A comprehensive APOLLO customer-support program is available in Canada through Keating Technologies. This program features the following:
Minimum one-year limited warranty
90 days of toll-free technical support
24 hours a day, seven days a week support
Express support call service availability
Interactive support
24-hour to 48-hour warranty service available
About Keating Technologies
Keating Technologies Inc. headquartered in Markham, Ontario, is Canada’s leading branch outsourcing service to the high technology industry. With a staff of more than 100, the company provides Total Market Management™ services including sales, marketing and customer support through offices in Vancouver, Markham, and Montreal. Keating Technologies represents leading manufacturers and works with distributor and reseller partners by bringing technology products and services to the Canadian consumer through the retail, corporate, government, and education markets. For more information regarding Keating Technologies, please call 1-800-Keating or visit the company’s web site at www.keating.com.
About APOLLO
APOLLO Consumer Products was established in January 1999 and is a wholly owned subsidiary of Hewlett-Packard Company, the worldwide leader in the inkjet-imaging industry. APOLLO-branded products are powered by proven HP inkjet technology and provide consumers affordable, stylish solutions, starting with an ultra-low-price printer introduced in April 1999 and the Barbie printer in June 1999. APOLLO delivers “Great Value. In Style.” Please visit www.myapollo.com for more information about APOLLO.