Zebra Technologies Annouces Expanded Support of the Canadian Market Through Branch Outsourcing Agreement with Keating Technologies
Vernon Hills, IL – Zebra Technologies Corporation (NASDAQ: ZBRA), the worldwide leader in bar code printing, today announced an increased presence in Canada through a branch outsourcing agreement with Keating Technologies Inc. Under the terms of the agreement, Keating will provide an enhanced channel focus for Zebra Bar Code Products, and will undertake activities to increase brand awareness and customer support of the Zebra and Eltron product lines in a number of Canadian industries including manufacturing, warehousing and distribution, and retail.
“Keating Technologies is an established organization that intimately knows the needs of the Canadian channel and their customers,” states Mike Adell, Vice President Sales, Zebra Technologies. “Through Keating’s sales, marketing, and support expertise, we will be better equipped to cater to the needs of our Zebra customers in Canada.”
Zebra Technologies Corporation offers the industry’s broadest line of on demand bar code label printers to meet most application needs. Zebra-brand printers vary from the industrial-duty Xi Series, to the Stripe Desktop line, suitable for office work. Eltron-brand bar code products offer affordable and easy-to-use printers, ideal for lower volume and distributed bar code label printing applications. All Zebra Technologies printers are known for their excellent quality and dependability. In addition to an extensive line of printers, Zebra offers a wide range of label materials and ribbons to ensure optimum performance.
“Zebra is the industry leader in thermal transfer, direct thermal and wireless thermal bar code printing solutions because of its reputation for delivering quality and value in its lines of Zebra and Eltron branded printers and supplies,” states Larry Keating, President and Chief Executive Officer, Keating Technologies Inc. “We’re very excited to have the opportunity to build upon Zebra’s product offering by developing sales, marketing, and support programs tailored for Zebra’s Canadian channel partners and their customers.”
Zebra Technologies Corporation manufactures and distributes Zebra- and Eltron-brand on-demand bar code label printers, secure ID printing systems and plastic card printers used in automatic identification and plastic card personalization applications worldwide. The company also offers software and related supplies, including more than 300 label and ribbon combinations. Zebra has an installed base of more than 1.8 million printers and Zebra’s customers include more than 70 percent of FORTUNE 500 manufacturing companies. For information about Zebra Technologies Corporation, please visit www.zebracorporation.com. Zebra products can be found at www.zebra.com and Eltron products can be found at www.eltron.com.
Keating Technologies Inc., headquartered in Markham, Ontario, is Canada’s leading branch outsourcing service to the high technology industry. With a staff of more than 100, the company provides Total Market Management™ services including sales, marketing and customer support through offices in Vancouver, Markham, and Montreal. Keating Technologies represents leading manufacturers and works with distributor and reseller partners by bringing technology products and services to the Canadian consumer through the retail, corporate, government, and education markets. For more information regarding Keating Technologies, please call 1-877-Keating or visit the company’s web site at www.keating.com.